Benjamin Joseph Benoudis

Founder & AI Business Specialist @ BeReach

Benjamin spent seven years taking a logistics company from nothing to 300 people before starting BeReach. He writes here about making outbound and inbound compound, so the pipeline you open this week keeps arriving next year.

Benjamin Joseph Benoudis, Founder & AI Business Specialist @ BeReach

Track record

  • Co-founder and CTPO, ThePackengersArt and vintage logistics. Seven years, zero to 300 people, €40M in revenue and €18M raised
  • Founder, Lance ou DégageA community of founders shipping against public deadlines

Studied at Mines de Paris and Université Paris Dauphine.

5 articles by Benjamin

AI salesOctober 27, 2026

AI Powered Sales Agents: What They Actually Do and Where They Fall Short

AI powered sales agents are software tools that handle repetitive sales tasks. They find potential customers, write outreach messages, and send them without you clicking each one. You still approve what goes out, but the agent does the heavy lifting.

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Benjamin Joseph Benoudis

OutreachOctober 27, 2026

How to Automate LinkedIn Outreach Safely in 2026: A Checklist-Driven Approach

LinkedIn outreach automation can save hours each week, but one wrong move can get your account restricted. The key is to automate the repetitive parts while keeping a human in the loop.

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Benjamin Joseph Benoudis

Lead genOctober 27, 2026

Outbound fills your pipeline today. SEO fills it while you sleep.

Outbound produces conversations the same week you send, and stops producing them the week you stop. Search does the opposite: slow to start, hard to switch off. Here is how the two engines differ, and how to run the second one without hiring an agency.

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Benjamin Joseph Benoudis

OutreachOctober 27, 2026

What Is Business Process Automation? A Practical Guide for Business Development Managers

Business process automation is the use of technology to execute recurring tasks or processes where manual effort can be replaced. For business development managers, the most repetitive part of the job is outreach: finding the right people, writing messages, and following up.

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Benjamin Joseph Benoudis

OutreachOctober 6, 2026

Workflow Automation Tools: A Sales Team's Guide to Smarter LinkedIn Outreach

Workflow automation tools are software that connects the steps of your sales process, from finding a lead to sending a follow-up. This guide compares the main types, shows how they work, and helps you avoid common mistakes.

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Benjamin Joseph Benoudis

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