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Sales workflows

ABM strategies, n8n automations, and multi-step workflows that turn LinkedIn signals into booked meetings.

Multichannel outreach: sequencing LinkedIn and email without double-touching
multichannel outreach

Multichannel outreach: sequencing LinkedIn and email without double-touching

Adding email to LinkedIn outreach does not repair a sequence that is not working. It multiplies whatever is already there, including the zero. Here is which channel should open for which buyer, how to hand a conversation from one to the other, why the 287% figure every guide cites does not mean what it says, and why the same person should never receive two openers at once.

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Alexandre Sarfati

August 8, 2026
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LinkedIn outreach on autopilot: what you can automate, and the one thing you shouldn't
sales workflows

LinkedIn outreach on autopilot: what you can automate, and the one thing you shouldn't

Most of LinkedIn outreach can run without you. Finding, qualifying, and drafting are safe to automate. Sending is the one step that gets accounts restricted when you walk away. Here is where to draw the line.

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Alexandre Sarfati

August 3, 2026
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Building LinkedIn outreach workflows with n8n and BeReach
sales workflows

Building LinkedIn outreach workflows with n8n and BeReach

n8n connects 400+ tools with a visual workflow builder. BeReach finds and qualifies LinkedIn leads and drafts outreach you review and approve. Together they connect prospecting to your CRM, Slack, email, and everything else - without writing code.

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Alexandre Sarfati

August 3, 2026
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Three changes that triple LinkedIn reply rates, according to the data
sales workflows

Three changes that triple LinkedIn reply rates, according to the data

The three changes with the largest measured effect on LinkedIn reply rates are none of them message copy. Here is what actually moves the needle, drawn from Belkins' 2026 study of around 15 million LinkedIn touchpoints.

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Alexandre Sarfati

August 3, 2026
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LinkedIn ABM: $10 in pipeline per dollar spent (how to get there)
sales workflows

LinkedIn ABM: $10 in pipeline per dollar spent (how to get there)

Companies doing LinkedIn ABM well generate $10+ in pipeline per dollar spent and 44% higher ROAS than Google. But most ABM on LinkedIn fails because teams treat it like targeted cold outreach. Here's what the data shows actually works.

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Alexandre Sarfati

July 27, 2026
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