Sales workflows
How a signal becomes a conversation and a conversation becomes a meeting, written down step by step, handoffs included.
How to scrape LinkedIn likes for outreach: the four steps after the export
Exporting the people who liked a post is the easy half. This is the other half: how to cut 300 names down to 30, what the first line says when the only thing you know is which post someone reacted to, how fast you are allowed to send, and what to do with the ones who never reply.
Alexandre Sarfati
LinkedIn ABM: $10 in pipeline per dollar spent (how to get there)
Companies doing LinkedIn ABM well generate $10+ in pipeline per dollar spent and 44% higher ROAS than Google. But most ABM on LinkedIn fails because teams treat it like targeted cold outreach. Here's what the data shows actually works.
Alexandre Sarfati
Building LinkedIn outreach workflows with n8n and BeReach
n8n connects 400+ tools with a visual workflow builder. BeReach finds and qualifies LinkedIn leads and drafts outreach you review and approve. Together they connect prospecting to your CRM, Slack, email, and everything else - without writing code.
Alexandre Sarfati
Sales Navigator pricing, and the cheaper way to do each job
Most roundups for this query compare Sales Navigator against contact databases, then quote a price LinkedIn stopped charging. Here is what Core and Advanced actually cost in August 2026, what the InMail allowance really buys, what each of the four jobs costs to replace, and the ceiling that decides whether any alternative helps at all.
Alexandre Sarfati
Multichannel outreach: sequencing LinkedIn and email without double-touching
Adding email to LinkedIn outreach does not repair a sequence that is not working. It multiplies whatever is already there, including the zero. Here is which channel should open for which buyer, how to hand a conversation from one to the other, why the 287% figure every guide cites does not mean what it says, and why the same person should never receive two openers at once.
Alexandre Sarfati
LinkedIn outreach on autopilot: what you can automate, and the one thing you shouldn't
Most of LinkedIn outreach can run without you. Finding, qualifying, and drafting are worth automating. Sending is the one step that stops working the moment nobody reads what goes out. Here is where to draw the line.
Alexandre Sarfati
Three changes that triple LinkedIn reply rates, according to the data
The three changes with the largest measured effect on LinkedIn reply rates are none of them message copy. Here is what actually moves the needle, drawn from Belkins' 2026 study of around 15 million LinkedIn touchpoints.
Alexandre Sarfati