PR Firm lead generation that finds decision-makers.
BeReach reads the public signals PR and comms firms leave, like new account wins, bylined coverage, industry awards and hiring for account directors. It qualifies each firm against your ICP, then helps you reach the founder or head of accounts with a warm, contextual message.
1,000+ teams4.9| # | Name | Conn | Signal |
|---|---|---|---|
| 1 |  Charlotte Vance Founder · Vance Communications | 2nd | Announced mandate |
| 2 |  Daniel Okonkwo Managing Partner · Beacon PR | 2nd | Secured placement |
| 3 |  Aisha Rahman Account Director · Lantern Public | 3rd | New client mandate |
| 4 | Felix Braun Founder · Meridian Comms | 2nd | Reposted feature |
| 5 | Grace Lindqvist Head of Media · Uplift PR | 3rd | Announced mandate |
Public signal sources
account wins, coverage, awards, hiring
Typical acceptance rate
warm, contextual first touch
Typical reply rate
vs generic cold outreach
To a qualified list
any practice, any market
Your agent scans where these accounts actually show up: funding and launch data, reviews and traction, tech stacks, hiring posts, and the people behind them.
Every account is scored against your ideal profile on size, stage, traction and buying signals, so noise is filtered out before it ever reaches you.
For each qualified account, the agent finds the right decision-maker and helps you send a contextual message that references a real signal, not a generic template.
When a PR firm announces a new client, it is scaling delivery and often shopping for tools, media data and partner shops. Reach out while the win is fresh and budgets are loosening.
Placements and bylines show which sectors and outlets a firm actually works. Use that footprint to lead with relevance instead of a cold generic pitch.
An industry shortlist or win tells you which firms have momentum and reputation. Time your outreach for firms on the rise rather than ones quietly shrinking.
Firms posting account director or consultant roles are onboarding new mandates. Track hiring to find the firms in active growth mode, the ones most open to a partnership.
BeReach reads the public web in real time, across account win announcements, press coverage and bylines, industry award listings, job boards and public profiles, then cross-references them to surface qualified firms along with the founder or head of accounts' name and how to reach them. It's live signal, not a quarterly database dump.
Legacy databases favor larger corporates and refresh slowly, so boutique and independent comms firms are under-covered or listed with stale details. BeReach searches the real-time sources where PR firms actually announce themselves, like new accounts, coverage, awards and hiring, so it finds firms those databases miss.
Yes. Every lead is built from public signals across the open web, cross-referenced and verified. There's no scraping behind a login and no private database, which is exactly why the coverage of fast-moving comms firms is so much better.
Practice areas and sectors served, headcount and growth, new account announcements, press coverage and awards, and hiring activity. You describe your ICP in plain language and the agent scores each firm against it, so only the strong-fit firms reach you.
Yes, and that's the difference from a list tool. After the Finder surfaces firms and the Qualifier scores them, the Reacher helps you open a warm, multichannel conversation with the founder or head of accounts, referencing a real signal like a recent account win or award instead of a generic template.
Yes. Just describe what you want, like a tech PR firm in London with 25 staff that just won a new account, and the agent handles the combination of practice, location, size and signals. No filters or boolean syntax to learn.
Usually under two minutes. Describe the firms you want, the agent scans the public sources, qualifies them against your ICP, and returns a list with named decision-makers ready to reach out to.
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Describe your ideal PR or communications firm and let your agent find, qualify, and reach the decision-makers behind it.
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