Your ICP
Each chat has a search plan: who you want to reach, in plain chips. How Vera builds it, how you change it, and how to ask well.
The search plan is the ICP
When you tell Vera who you want to reach, she turns it into a search plan: the roles, the kinds of company, the places and the languages to search in, and who to leave out. She shows you the plan and checks it with you before she runs it. That plan is the chat's ICP, your ideal customer profile.
What you sell is saved once in Settings → About you and reused by every chat, so you never explain your business twice.
Once a chat has a plan, an ICP tab appears beside People. Open it to see the plan whole.
At the top, each value is tagged with where it came from:
| Tag | Means |
|---|---|
| Said | What came from your own words or your website |
| Confirmed | What you chose when Vera asked |
| Inferred | What Vera added, such as the languages a market writes in |
Change it
- Click the × on a value to take it out. A group's last job title stays, because a group with no title would search for nobody.
- Say anything else in the chat: "add Spain", "only companies over 50 people", "leave out consultancies". Vera updates the plan.
What the ICP does, and does not do
It shapes who the searches look for, including who to leave out, and how the first messages are written. It never scores or ranks anyone, and never removes someone already on your list: who stays is your call.
Ask well
- Say who to leave out. Recruiters, agencies, students and freelancers match almost any description. One sentence keeps them out of the search.
- Describe the role, not the exact title. Titles vary between companies.
- Name the places. Vera searches each market in the languages it writes in, English included.
- Name a source when you have one. A post, a company, a competitor: a real starting point beats a clever sentence.
Find heads of operations at mid-sized logistics companies in Germany and the Netherlands.
Leave out recruiters, agencies and freelancers.
Other ways to bring people in: Vera and Milo.
Too narrow and nobody comes back? See No people came back.